Step into the New Decade of B2C Event Marketing

B2C is thriving, and here's why.

The best B2C and retail marketers influence sales and retain customers by taking buyers' preferences to heart. With 50% of consumers preferring to shop in-person – and 64% of the country's total shopping budget spent in-store (RetailDive) – there’s no question that in-person events serve as a great way to encourage buyers to meet, experience, and ultimately buy from your brand.

The future of event marketing is about leveraging technologies and strategies to make retail events easier and cost-effective.

Tune in to hear retail event experts from Anthropologie, Burton, and Kendra Scott who will share how they are using in-person events to influence sales and drives brand loyalty. Bring in-store and B2C experiences to life.

Schedule

Ignite Your B2C Events

Tune in virtually to learn from a panel filled with retail industry experts on the power of scalable event marketing. Bring in-store and B2C experiences to life.

Panel: The Future of Retail Event Marketing

The power of retail event marketing will come to life with speakers from Anthropologie, Burton, and Kendra Scott. Hear how brands are scaling their events across cities, how they leverage registration data integrated with POS to drive ROI, and so much more.

Stick Around for Happy Hour

Ribbon Cutting Remix

Make it official with the Splash team, celebrate our new HQ with guest singer, Tess Hanley.

Gallery of Splash

Pave the way for event innovation and inspiration while exploring the Splash platform.

Lively Libations

Sip the night away with beverages, bites and everything nice.

Speaker Spotlight

Kevin Hubschmann

Splash Retail Expert and Moderator

Splash

Kaitlin Cameron

VP Global Consumer Marketing

Burton

Amy Young

Director, Retail Marketing

Kendra Scott

Jessica McGuinn

Experiential Marketing Manager

Anthropologie

Inspire a New Decade of Retail Marketing

Mix and Mingle

Network and connect with like-minded retail marketers focused on next level event marketing.

Gallery of Splash

Pave the way for event innovation and inspiration while exploring the Splash platform.

Lively Libations

Sip the afternoon away with Cosmos and Manhattans and light bites.

Address

233 Broadway

28th Floor
New York, NY

10279

Thanks to our customers

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Splash has made event data much more accessible and meaningful. We’re able to use it more effectively to optimize the customer experience and understand intent, the same way we’re able to use email open and click data toward those goals.

Daryn Foster, Event Manager, J.Crew